Customer Rating: 
Summary: Understanding the Complexity of Business
Comment: Business in Action is an overview of the many areas of business. This book is highly illustrated, with lots of pictures, graphs, and internet connections. Definitions are listed as margin notes in Blue to highlight the text on that subject. The pace of the book is quick with a lot of information compressed into a few paragraphs, with the occasional commentary. Longer essays are in the back of each chapter, with more websites then you could vist in a day.
KEY BENEFIT: Business in Action, 4/e is an introduction to business that provides readers with a wealth of the most current information available, allowing them to experience firsthand a variety of highly involving information that no other book on the market can match. Numerous cases and examples simplify the material, encourage active reading, and provide a life-long useful reference source. KEY TOPICS: Topics include: the global economy, starting and organizing a small business, management issues, human resources and employee relations, marketing strategies, and financial information and resources. MARKET: An excellent resource for managers, corporate trainers, and those interesting in owning and operating small to medium businesses; this book is also a must-read for people just entering the corporate job market.
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