Iacocca: An Autobiography
by Lee Iacocca
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List Price: $7.99
Our Price: $3.90
Your Save: $ 4.09 ( 51% )
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Manufacturer: Bantam
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Average Customer Rating:  
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Binding: Mass Market Paperback
Dewey Decimal Number: 338.762920924
EAN: 9780553251470
ISBN: 0553251473
Label: Bantam
Number Of Items: 1
Number Of Pages: 384
Publication Date: 1986-06-01
Publisher: Bantam
Release Date: 1986-06-01
Studio: Bantam
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Spotlight customer reviews:
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Customer Rating:
Summary: IACOCCA
Comment: The is a very interesting book. I have been a transportation director for a few years now and this book and Iacocca where have all the leaders gone, will help me be a better leader. Thank you Mr. Iacocca, I only hope that someday I may meet you.
Customer Rating:
Summary: Changed the course of my life
Comment: This book was first published in 1984 and I came across a dusty copy of the hardback in 1989 as a ten year old child. Being an autobiography I picked it up and began to read.
As a young reader much of the business jargon had me looking up from the book to quiz my parents with questions like: "Dad, what's a union?", "Hey Mom, what does a balance sheet do?" The genuine enthusiasm that Lee Iacocca has for business pulled me through the book. - As much of a page-turner as any narrative.
"Iacocca" is a business classic and I especially recommend it to in-the-trenches entrepreneurs that can't be bothered with traditional business books.
Customer Rating:
Summary: Hard work at the top
Comment: Suprisingly, the life of a CEO can be just like our own. The numbers are bigger. But I don't mean money. Lee Iacocca doesn't come off as someone living in luxury, even though I'm sure he's rich. Rather, that when he would get up in the morning to solve a problem for Chrysler employees, he was thinking about 420,000 of them. Still, the same worries: career progress, don't get blindsided by personal politics (he did, by Henry Ford II), and make sure to be home to enjoy family. And do a good job. If you want an uncompromising paean to capitalism, read Ayn Rand. But if you want a successful view, balanced by doubts and compromises, Iacocca's your man. The book's a page-turner too, and with all credit to William Novak, I sense that it's Iacocca's real life, and real character, that make for the exciting plot.
Customer Rating:
Summary: Enlightening, Entertaining and Inspirational!
Comment: Lee Iacocca is best known for bringing back Chrysler from the brink of bankruptcy and taking $1 a year as a salary to show his commitment to the cause.
This is an important part of the book, it needed to be told. Also, Iacocca is a story of a man driven to work hard and become a leader. It is a bit egocentric at time, but that can be forgiven with the richness of the material. I found the book enlightening, entertaining and inspirational.
The inspirational part of the book is that when Chrysler is faced with impending tragedy the people all put together as one. It is disheartening that tragedy has to be a huge element in the success equation for many companies. This would be a tremendous book to explore.
Iacocca has some strong common sense weaved through this work. For example, Iacocca would prepare to hit the ground running by preparing for the week on Sunday evenings. Also, he notes that the speed of the boss is the speed of the team.
In another telling example during the almost collapse of Chrysler, Iacocca reduces his own salary to $1.00 a year to get support from the Chrysler workers and management. He says:
"Leadership means setting an example. He goes on to say: "I didn't take $1.00 a year to be a martyr. I took it because I had to go into the pits. I took is so that when I went to Doug Fraser, the union president, I could look him in the eye and say. "Here's what I want from you guys as your share," and he couldn't come back to me and ask: "You SOB, what sacrifice have you made?" That's why I did it, for good, cold, pragmatic reasons."
Overall, an excellent book with many powerful ideas worth embracing. Highly recommended!
The Re-Discovery of Common Sense: A Guide to: The Lost Art of Critical Thinking
Customer Rating:
Summary: A detailed account that is both appealing and unrestrained
Comment: Lee Iacocca was a brilliant salesman, a workaholic, and a resourceful businessman. Throughout history, at the heart of the American automobile industry there have always been men of advanced practicality that shaped the nation as a worldwide power; Iacocca clearly belongs among its best.
Iacocca's autobiography details early childhood, his entry as a salesman into the auto industry, time with Ford including overseeing the development of the Mustang, and saving Chrysler including details on the government bailout loan he negotiated to save the flailing company. There is no doubt the auto industry would look far differently had Iacocca never existed. His footprint will be forever felt and his life lessons should be part of any business study. Iacocca presents his life story in detail using a presentation style that is both appealing and unrestrained. I recommend this book to anyone with an interest in business history.
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Editorial Reviews:
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Customer Rating:
Summary: IACOCCA
Comment: The is a very interesting book. I have been a transportation director for a few years now and this book and Iacocca where have all the leaders gone, will help me be a better leader. Thank you Mr. Iacocca, I only hope that someday I may meet you.
Customer Rating:
Summary: Changed the course of my life
Comment: This book was first published in 1984 and I came across a dusty copy of the hardback in 1989 as a ten year old child. Being an autobiography I picked it up and began to read.
As a young reader much of the business jargon had me looking up from the book to quiz my parents with questions like: "Dad, what's a union?", "Hey Mom, what does a balance sheet do?" The genuine enthusiasm that Lee Iacocca has for business pulled me through the book. - As much of a page-turner as any narrative.
"Iacocca" is a business classic and I especially recommend it to in-the-trenches entrepreneurs that can't be bothered with traditional business books.
Customer Rating:
Summary: Hard work at the top
Comment: Suprisingly, the life of a CEO can be just like our own. The numbers are bigger. But I don't mean money. Lee Iacocca doesn't come off as someone living in luxury, even though I'm sure he's rich. Rather, that when he would get up in the morning to solve a problem for Chrysler employees, he was thinking about 420,000 of them. Still, the same worries: career progress, don't get blindsided by personal politics (he did, by Henry Ford II), and make sure to be home to enjoy family. And do a good job. If you want an uncompromising paean to capitalism, read Ayn Rand. But if you want a successful view, balanced by doubts and compromises, Iacocca's your man. The book's a page-turner too, and with all credit to William Novak, I sense that it's Iacocca's real life, and real character, that make for the exciting plot.
Customer Rating:
Summary: Enlightening, Entertaining and Inspirational!
Comment: Lee Iacocca is best known for bringing back Chrysler from the brink of bankruptcy and taking $1 a year as a salary to show his commitment to the cause.
This is an important part of the book, it needed to be told. Also, Iacocca is a story of a man driven to work hard and become a leader. It is a bit egocentric at time, but that can be forgiven with the richness of the material. I found the book enlightening, entertaining and inspirational.
The inspirational part of the book is that when Chrysler is faced with impending tragedy the people all put together as one. It is disheartening that tragedy has to be a huge element in the success equation for many companies. This would be a tremendous book to explore.
Iacocca has some strong common sense weaved through this work. For example, Iacocca would prepare to hit the ground running by preparing for the week on Sunday evenings. Also, he notes that the speed of the boss is the speed of the team.
In another telling example during the almost collapse of Chrysler, Iacocca reduces his own salary to $1.00 a year to get support from the Chrysler workers and management. He says:
"Leadership means setting an example. He goes on to say: "I didn't take $1.00 a year to be a martyr. I took it because I had to go into the pits. I took is so that when I went to Doug Fraser, the union president, I could look him in the eye and say. "Here's what I want from you guys as your share," and he couldn't come back to me and ask: "You SOB, what sacrifice have you made?" That's why I did it, for good, cold, pragmatic reasons."
Overall, an excellent book with many powerful ideas worth embracing. Highly recommended!
The Re-Discovery of Common Sense: A Guide to: The Lost Art of Critical Thinking
Customer Rating:
Summary: A detailed account that is both appealing and unrestrained
Comment: Lee Iacocca was a brilliant salesman, a workaholic, and a resourceful businessman. Throughout history, at the heart of the American automobile industry there have always been men of advanced practicality that shaped the nation as a worldwide power; Iacocca clearly belongs among its best.
Iacocca's autobiography details early childhood, his entry as a salesman into the auto industry, time with Ford including overseeing the development of the Mustang, and saving Chrysler including details on the government bailout loan he negotiated to save the flailing company. There is no doubt the auto industry would look far differently had Iacocca never existed. His footprint will be forever felt and his life lessons should be part of any business study. Iacocca presents his life story in detail using a presentation style that is both appealing and unrestrained. I recommend this book to anyone with an interest in business history.
He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president.
The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Company to become its president, only to be toppled eight years later in a power play that should have shattered him. But Lee Iacocca didn’t get mad, he got even. He led a battle for Chrysler’s survival that made his name a symbol of integrity, know-how, and guts for millions of Americans.
In his classic hard-hitting style, he tells us how he changed the automobile industry in the 1960s by creating the phenomenal Mustang. He goes behind the scenes for a look at Henry Ford’s reign of intimidation and manipulation. He recounts the miraculous rebirth of Chrysler from near bankruptcy to repayment of its $1.2 billion government loan so early that Washington didn’t know how to cash the check.
From the Trade Paperback edition.
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