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Land of Desire: Merchants, Power, and the Rise of a New American Culture


by William R. Leach
Land of Desire: Merchants, Power, and the Rise of a New American Culture
List Price: $18.95
Our Price: $9.98
Your Save: $ 8.97 ( 47% )
Availability: Usually ships in 24 hours
Manufacturer: Vintage
Average Customer Rating: Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5

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Binding: Paperback
Dewey Decimal Number: 381.1410973
EAN: 9780679754114
ISBN: 0679754113
Label: Vintage
Number Of Items: 1
Number Of Pages: 560
Publication Date: 1994-09-06
Publisher: Vintage
Release Date: 1994-09-06
Studio: Vintage

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Spotlight customer reviews:

Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5

Summary: interesting

Comment: I found Leach's book very insightful and interesting. He thoroughly dissects and explains the history and creation of consumer culture in the U. S. during the 1880s-1920s. Every avenue involved in consumer culture is discussed in this easy to read text.


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5

Summary: Interesting story, not enough analysis

Comment: W.R. Leach writes about the beginning of consumerism in the U.S. around 1910/20. He writes with much verve about his theme, which makes the book an ageeable read.
But for my taste the book is somewhat short on analysis. For example: there is much talk of the connection between selling and religion, but if this connection was by random or if there were some deeper links is left open.
If you are new to the subject of this book and you want an interesting read: get it. But be aware, the answers for a lot of questions this book poses are not to be found here.


Customer Rating: Average rating of 1/5Average rating of 1/5Average rating of 1/5Average rating of 1/5Average rating of 1/5

Summary: Snooze

Comment: This has got to be the most boring book in the world!!!! I have to read it for one of my college courses and it is very nauseating. 30 pages on the history of window decorations!! Give me a break! If you're into analyzing the advertising industry, try Social Communications in Advertising by Leiss. Its a much better book and its much more interesting!


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5

Summary: Leisure as Consumerism

Comment: In William Leach's Land of Desire: Merchants, Power, and the Rise of a New American Culture the author ignores the topic of leisure by making it self-evident through consumerism. Leisure, and in turn consumerism, became actual businesses to the likes of the Straus Brothers and Marshall Field, as well as to by-products of consumer industries such as banks, hotels, and museums. Leach's book brings the nature of leisure full circle, from Veblen's Leisure Class to leisure of the working class, whose consumption boosted businesses that used working-class techniques based in the theatre and vaudeville as "showmanship" in the shop window.


Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5

Summary: perfect

Comment: Leach has written a wonderful book on the true roots of modern American society. Ever wonder why the only public meeting place extant is the shopping mall? Because "they" want it that way. Find out who they were - and are. But beware. You're probably one of them!



Editorial Reviews:

Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5

Summary: interesting

Comment: I found Leach's book very insightful and interesting. He thoroughly dissects and explains the history and creation of consumer culture in the U. S. during the 1880s-1920s. Every avenue involved in consumer culture is discussed in this easy to read text.


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5

Summary: Interesting story, not enough analysis

Comment: W.R. Leach writes about the beginning of consumerism in the U.S. around 1910/20. He writes with much verve about his theme, which makes the book an ageeable read.
But for my taste the book is somewhat short on analysis. For example: there is much talk of the connection between selling and religion, but if this connection was by random or if there were some deeper links is left open.
If you are new to the subject of this book and you want an interesting read: get it. But be aware, the answers for a lot of questions this book poses are not to be found here.


Customer Rating: Average rating of 1/5Average rating of 1/5Average rating of 1/5Average rating of 1/5Average rating of 1/5

Summary: Snooze

Comment: This has got to be the most boring book in the world!!!! I have to read it for one of my college courses and it is very nauseating. 30 pages on the history of window decorations!! Give me a break! If you're into analyzing the advertising industry, try Social Communications in Advertising by Leiss. Its a much better book and its much more interesting!


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5

Summary: Leisure as Consumerism

Comment: In William Leach's Land of Desire: Merchants, Power, and the Rise of a New American Culture the author ignores the topic of leisure by making it self-evident through consumerism. Leisure, and in turn consumerism, became actual businesses to the likes of the Straus Brothers and Marshall Field, as well as to by-products of consumer industries such as banks, hotels, and museums. Leach's book brings the nature of leisure full circle, from Veblen's Leisure Class to leisure of the working class, whose consumption boosted businesses that used working-class techniques based in the theatre and vaudeville as "showmanship" in the shop window.


Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5

Summary: perfect

Comment: Leach has written a wonderful book on the true roots of modern American society. Ever wonder why the only public meeting place extant is the shopping mall? Because "they" want it that way. Find out who they were - and are. But beware. You're probably one of them!


This monumental work of cultural history was nominated for a National Book Award. It chronicles America's transformation, beginning in 1880, into a nation of consumers, devoted to a cult of comfort, bodily well-being, and endless acquisition. 24 pages of photos.

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