Tips and Traps When Buying a Franchise: Complete Revised and Updated
by Mary E. Tomzack
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List Price: $19.95
Our Price: $7.99
Your Save: $ 11.96 ( 60% )
Availability: Usually ships in 24 hours
Manufacturer: Source Book Publications
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Average Customer Rating:  
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Binding: Paperback
Dewey Decimal Number: 658.8708
EAN: 9781887137126
ISBN: 1887137122
Label: Source Book Publications
Number Of Items: 1
Number Of Pages: 208
Publication Date: 1999-03-05
Publisher: Source Book Publications
Studio: Source Book Publications
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Spotlight customer reviews:
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Customer Rating: 
Summary: Good structure and review of basics, but now out of date.
Comment: This book is well structured and well written but is now out of date. After going through some very useful basics on deciding whether franchising is right for you and how to approach franchising, it then focuses on how to read a UFOC. This document has now changed to the FDD, which has a slightly different format than the previous UFOC. The examples are also rather dated. In sum, a good book for its time but I have found up to date books on Franchising to be more useful.
Customer Rating:
Summary: simply fantastic......
Comment: As prospective franchise purchasers, my wife and I highly recommend this book. It is well balanced, presenting the path from initial consideration, analyzing the data including the daunting UFOC, and a list of resources that are helpful. It is not biased towards the viewpoints of franchisers, which is one of the downfalls of the Dave Thomas book which is otherwise a good companion to this text.
It is simultaneously a good and quick read, but is also full of information. I hope that anyone interested in the franchise route will read this and learn from it.
Customer Rating:
Summary: Much better than the other books on franchising
Comment: I found this book very informative on the subject of franchising. It gives you a great deal of information to consider and look for. As for the questions it raises I went to the authors website and that helped somewhat but I still had questions that I needed to get answered so I found and expert to help me.
A little investigation, and Google, led me to George Knauf. I wanted to use everything available to me and the book was a good start, but don't dicsount the benefit of some good and experienced advice. The book was worth the investment and the advice was somehow free, how can you beat that?
Customer Rating:
Summary: AMAZING!
Comment: I started off with no knowledge of the franchising industry..until this book. Tips and Traps takes you through the whole franchise process. After devouring this book ( I am already on my fourth reading!), I have become a franchisee in an expanding food franchise! I would like to find Mary E Tomazack and shake her hand...she changed my life!
Customer Rating:
Summary: Very informative on questions about Franchising
Comment: Very informative and interesting on the Franchising Business
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Editorial Reviews:
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Customer Rating:
Summary: Good structure and review of basics, but now out of date.
Comment: This book is well structured and well written but is now out of date. After going through some very useful basics on deciding whether franchising is right for you and how to approach franchising, it then focuses on how to read a UFOC. This document has now changed to the FDD, which has a slightly different format than the previous UFOC. The examples are also rather dated. In sum, a good book for its time but I have found up to date books on Franchising to be more useful.
Customer Rating:
Summary: simply fantastic......
Comment: As prospective franchise purchasers, my wife and I highly recommend this book. It is well balanced, presenting the path from initial consideration, analyzing the data including the daunting UFOC, and a list of resources that are helpful. It is not biased towards the viewpoints of franchisers, which is one of the downfalls of the Dave Thomas book which is otherwise a good companion to this text.
It is simultaneously a good and quick read, but is also full of information. I hope that anyone interested in the franchise route will read this and learn from it.
Customer Rating:
Summary: Much better than the other books on franchising
Comment: I found this book very informative on the subject of franchising. It gives you a great deal of information to consider and look for. As for the questions it raises I went to the authors website and that helped somewhat but I still had questions that I needed to get answered so I found and expert to help me.
A little investigation, and Google, led me to George Knauf. I wanted to use everything available to me and the book was a good start, but don't dicsount the benefit of some good and experienced advice. The book was worth the investment and the advice was somehow free, how can you beat that?
Customer Rating:
Summary: AMAZING!
Comment: I started off with no knowledge of the franchising industry..until this book. Tips and Traps takes you through the whole franchise process. After devouring this book ( I am already on my fourth reading!), I have become a franchisee in an expanding food franchise! I would like to find Mary E Tomazack and shake her hand...she changed my life!
Customer Rating:
Summary: Very informative on questions about Franchising
Comment: Very informative and interesting on the Franchising Business
Franchises are today's hottest entrepreneurial opportunity - provided you know what you're doing. This issue-by-issue crash course shows franchisees how to ask the right questions, avoid the common pitfalls, and make an optimal purchase - from choosing a location and lining up a loan to navigating the legal mazes.
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