The Toyota Leaders: An Executive Guide
by Masaaki Sato
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List Price: $19.95
Our Price: $13.57
Your Save: $ 6.38 ( 32% )
Availability: Not yet published
Manufacturer: Vertical
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Average Customer Rating: [ not yet rated ]
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Binding: Hardcover
Dewey Decimal Number: 332
EAN: 9781934287231
ISBN: 1934287237
Label: Vertical
Number Of Items: 1
Number Of Pages: 336
Publication Date: 2008-12-16
Publisher: Vertical
Release Date: 2008-12-16
Studio: Vertical
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Editorial Reviews:
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Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader. The Toyota Leaders: An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but a culture first put into place by its founders and built on through the years. Not a corporate history, Sato uses Toyota's past to contextualize his discussion as he focuses on the company's unique business strategies.
- Find out why an innovative vehicle like the hybrid Prius came from Toyota and not the more technologically - advanced Honda.
- Learn how General Motors supplied invaluable business know-how to then-provincial Toyota in the early eighties.
- Discover why Toyota thinks giving back to Japan and the world is a smart idea.
- Learn how a national healthcare system is a good thing for business.
This is the Toyota book for entrepreneurs and executives in all industries, not just manufacturing.
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