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| 32. |
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DisneyWar
by James B. Stewart
Manufacturer: Simon & Schuster |
List Price: $16.00
Our Price: $3.00
You Save: $ 13.00 (81%)
Prices subject to change
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Summary: Rambling but fun expose
Content: Rambling but fun expose of Disney's run under the leadership of Michael Eisner, this book ultimately is more a series of anecdotes about Eisner than a serious history of Disney.
But Steward keeps it moving with interesting facts and human-interest ... → Click here to read more reviews. | |
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| 34. |
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Toyota Culture: The Heart and Soul of the Toyota Way
by Jeffrey Liker
Manufacturer: McGraw-Hill |
List Price: $27.95
Our Price: $16.54
You Save: $ 11.41 (41%)
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Summary: Building people before building cars!
Content: This is again a Jeffrey Liker book (although probably mostly written by Michael Hoseus). And that means that you can learn, but also that you will suffer. Because you have to understand the 'living' meaning behind the words. And that is not gooing to be easy ... → Click here to read more reviews. | |
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| 36. |
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The Disney Way, Revised Edition
by Bill Capodagli
Manufacturer: McGraw-Hill |
List Price: $18.95
Our Price: $9.50
You Save: $ 9.45 (50%)
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Summary: Very Helpful Book
Content: While sometimes over effusive of their praise for the Disney Company, the writers of this book have captured in practical, teachable terms what makes Disney so magical and how you can harness that spirit for your own organization. Recommended for any manager ... → Click here to read more reviews. | |
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| 38. |
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The 22 Immutable Laws of Branding
by Al Ries
Manufacturer: Profile Business |
List Price: $18.60
Our Price: $10.36
You Save: $ 8.24 (44%)
Prices subject to change
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Summary: 22 Immutable Laws of Branding Review
Content: Overall a great marketing/branding book for anyone wanting to get an overview of how it all works. They use classic, well-known examples that many professors cite constantly. If you have a background in marketing, it is a great refresher to remind you of the ... → Click here to read more reviews. | |
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