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Customer Loyalty: How to Earn It, How to Keep It
by Jill Griffin
Manufacturer: Jossey-Bass |
List Price: $22.95
Our Price: $12.80
You Save: $ 10.15 (44%)
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Summary: Great Overall View of Customer Loyalty
Content: This text is required for my Master of Science in Quality Assurance course. This text gives a very good overview of the essentials of developing and maintaining customer loyalty. It differentiates customer satisfaction and customer loyalty well. I think that ... → Click here to read more reviews. | |
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The Mind of the Customer
by Richard Hodge
Manufacturer: McGraw-Hill |
List Price: $29.95
Our Price: $5.98
You Save: $ 23.97 (80%)
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Summary: The Mind of the Customer
Content: I really enjoyed this book. It gives the reader some good areas to focus on, when it comes to moving your sales approach, from selling products and solutions, to consultive sales. I have given this book to several of my customers and prospects. ... → Click here to read more reviews. | |
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