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11. Permission Marketing Permission Marketing
by Seth Godin
Manufacturer: Simon & Schuster Inc
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Summary: Easy read with great insight
Content: Okay, so Seth in my opinion is the most insightful of the obvious. But keep in mind that the obvious is often overlooked and Seth does a great job of bring it back to the front. Our clients are the most important thing to the business and without them, there ...
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12. Salesforce.com For Dummies (For Dummies (Computer/Tech)) Salesforce.com For Dummies (For Dummies (Computer/Tech))
by Tom Wong
Manufacturer: For Dummies
List Price: $24.99
Our Price: $13.35
You Save: $ 11.64 (47%)
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Summary: It's Like Having a Tiny Consultant in Your Hand
Content: I'm relatively new to Salesforce.com and I've found this book to be a huge help. At my organization, we did not hire any consultants to assist us in customizing Salesforce.com for our needs. This book has been by my side as a handy resource to the questions ...
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13. Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know
by Jeffrey Gitomer
Manufacturer: Bard Press
List Price: $30.00
Our Price: $9.63
You Save: $ 20.37 (68%)
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Summary: Great Book
Content: Don't read this book unless you are ready to start thinking about business differently. Gitomer does an excellent job initiating a paradigm shift. ...
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14. Management Lessons from Mayo Clinic: Inside One of the Worlds Most Admired Service Organizations Management Lessons from Mayo Clinic: Inside One of the Worlds Most Admired Service Organizations
by Leonard Berry
Manufacturer: McGraw-Hill
List Price: $27.95
Our Price: $17.06
You Save: $ 10.89 (39%)
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Summary: Combining medical competence with a patient orientation
Content: As professors of marketing at the University of New Mexico, OC and Linda Ferrell recommend this book to anyone that manages a service organization. In addition to being one of the most renowned healthcare facilities in the world, the famed Mayo Clinic is ...
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15. How to Become a Rainmaker: The Rules For Getting and Keeping Customers and Clients How to Become a Rainmaker: The Rules For Getting and Keeping Customers and Clients
by Jeffrey J. Fox
Manufacturer: Hyperion
List Price: $16.95
Our Price: $3.24
You Save: $ 13.71 (81%)
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Summary: spring practice for sales people
Content: Sales people, like athletes need to practice, get back to basics. Jeff Fox's book is a good way to get some "spring practice" in. A quick, enjoyable read, this will help you re-focus on what's important in your sales/business development activities. Read it, ...
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16. Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Life Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Life
by Dennis Snow
Manufacturer: DC Press
List Price: $19.95
Our Price: $13.53
You Save: $ 6.42 (32%)
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Summary: Great Lessons from a Small Book
Content: The ten lessons in this short read are a simple recipe for improving our interactions with others. The author uses real-life examples that we can all relate to. It is a short read that I have shared with several others who all report back that they now ...
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17. The Big Book of Customer Service Training Games (Big Book Series) The Big Book of Customer Service Training Games (Big Book Series)
by Peggy Carlaw
Manufacturer: McGraw-Hill
List Price: $24.95
Our Price: $8.50
You Save: $ 16.45 (66%)
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Summary: A useful way to train your people
Content: Games are a great way to train people as the fun element helps the key learning points to be absorbed. This book provides a range of activities that you can dip into to liven up your customer service training. Experienced trainers/facilitators may not benefit ...
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18. The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Michael Treacy
Manufacturer: Basic Books
List Price: $15.00
Our Price: $1.97
You Save: $ 13.03 (87%)
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Summary: The Examples Book
Content: I'm doing my MBA and the marketing prof. wanted us to read this book. The only claim I can make about the book is, it is a little out-dated. Some of the companies given as examples are either not existing anymore, or are far from where there were in terms ...
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19. The Cluetrain Manifesto: The End Of Business As Usual The Cluetrain Manifesto: The End Of Business As Usual
by Rick Levine
Manufacturer: Simon & Schuster Audio
List Price: $25.00
Our Price: $0.85
You Save: $ 24.15 (97%)
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Summary: 180 pages too long....
Content: I just finished reading this book, having checked it out from the library. I am glad I didn't buy it. I voraciously read business books, but this one was a chore, at best.

The first 105 pages could be easily condensed down into 1 page at most, ...
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20. Human Sigma: Managing the Employee-Customer Encounter Human Sigma: Managing the Employee-Customer Encounter
by John H. Fleming
Manufacturer: Gallup Press
List Price: $25.95
Our Price: $13.29
You Save: $ 12.66 (49%)
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Summary: Insights for enhancing the employee-customer relationship
Content: John H. Fleming and Jim Asplund make a convincing case for building quality into your employee-customer relationships. Their method parallels the way that Six Sigma emphasizes increasing quality by controlling defects in your manufacturing process. The authors ...
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(179 products are listed in this category.)

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