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1.		The Tipping Point Audio Manufacturer: Hachette Audio	List Price: $17.98 Our Price: $7.19 You Save: $ 10.79 (60%) Prices subject to change
Summary: Having been hugely happy with Blink! Content: Having been hugely happy with Blink! I went out and purchased The Tipping Point almost right away. It, like most the other books I purchase, sat on a bookcase dedicated solely to books-yet-to-read until a few days ago. And now it shall be moved to its permanant ... → Click here to read more reviews.

2.		Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein Manufacturer: Free Press	List Price: $25.00 Our Price: $14.90 You Save: $ 10.10 (40%) Prices subject to change
Summary: Book for business Content: Haven't read the whole book, but the title is catching and it has a lot of anecdotal evidence. ... → Click here to read more reviews.

3.		Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman Manufacturer: Doubleday Business	List Price: $21.95 Our Price: $10.50 You Save: $ 11.45 (52%) Prices subject to change
Summary: Great content, but is there better treatment of the subject elsewhere? Content: The Brothers Brafman chose a truly fascinating topic for their book: the irrationalities hard-wired into the human brain that can lead us to make poorer decisions than we might otherwise. A number of books have been written about this topic of late, and this ... → Click here to read more reviews.

4.		Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by Geoffrey A. Moore Manufacturer: HarperCollins Publishers	List Price: $16.00 Our Price: $1.54 You Save: $ 14.46 (90%) Prices subject to change
Summary: Worth reading Content: Nutshell review - A good concept, insight, idea and explained well. As is often the case though, it could have been written in far fewer pages (but where's the margin in that?). ... → Click here to read more reviews.

5.		Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results by Jack Mitchell Manufacturer: Hyperion	List Price: $19.95 Our Price: $6.49 You Save: $ 13.46 (67%) Prices subject to change
Summary: Biz book club says, "We love the book". Content: I facilitate a biz book club for a women's organization and we chose "Hug Your Customer". We were also fortunate to have Jack speak at a luncheon as we are located near his stores. In person, Jack was professional and enthusiastic. The book club loved the ... → Click here to read more reviews.

6.		Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler Manufacturer: Wiley	List Price: $39.95 Our Price: $51.04 You Save: $ (%) Prices subject to change
Summary: Very thorough with great examples Content: I used this book for a graphic design course that I'm taking and it was very informative as well as thorough. It was interesting to read about all of the brand identities and how logos really affect the way a company is viewed. I like the detail, the graphics ... → Click here to read more reviews.

7.		No Logo: Taking Aim at the Brand Bullies by Naomi Klein Manufacturer: Picador	List Price: $17.00 Our Price: $7.88 You Save: $ 9.12 (54%) Prices subject to change
Summary: Interesting, but Klein has a poor understanding of causation Content: No Logo is a well researched book that documents many of the things that are wrong with our consumer culture. While "No Logo" is definatly worth your time Klein's argument has one reoccuring flaw. She draws links between different phenomenon without showing ... → Click here to read more reviews.

8.		Buyology: Truth and Lies About Why We Buy by Martin Lindstrom Manufacturer: Doubleday Business	List Price: $24.95 Our Price: $15.99 You Save: $ 8.96 (36%) Prices subject to change
Summary: Content:

9.		Marketing: An Introduction (5th Edition) by Gary Armstrong Manufacturer: Prentice Hall	List Price: $84.00 Our Price: $7.92 You Save: $ 76.08 (91%) Prices subject to change
Summary: Unsatisfied Customer Content: I ordered this book on July 16, 2008 and I was suppossed to receive it between July 23rd and August 7th. Today is August 17th, and I have not received anything. I have tried to contact the seller on two seperate occassions (August 6 and August 11), and I have ... → Click here to read more reviews.

10.		Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords) by Perry Marshall Manufacturer: Entrepreneur Press	List Price: $24.95 Our Price: $13.95 You Save: $ 11.00 (44%) Prices subject to change
Summary: Easy read, needs update Content: I found this book to be an easy read and it sure helped with my google campaigns overall. Most of the screenshots are hard to read and outdated, yet still useful at some level. I wish there were more definitions of terms'; some newcomers may not be familiar ... → Click here to read more reviews.

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