Browse Consumerism

91.		Shocked, Appalled, and Dismayed! How to Write Letters of Complaint That Get Results by Ellen Phillips Manufacturer: Vintage	List Price: $12.95 Our Price: $2.99 You Save: $ 9.96 (77%) Prices subject to change
Summary: Shocked, Appalled, & Dismayed: Highly Recommended !!!!!!!!! Content: THE KEY TO ALL YOUR TROUBLES: How to Complain EFFECTIVELY ========================================================== After reading the stories of many posters on this site, I can really feel the emotion and frustration and feeling of despair, ... → Click here to read more reviews.

92.		Handbook of Consumer Psychology (Marketing and Consumer Psychology Series) by Ellen Phillips Manufacturer: Routledge	List Price: $90.00 Our Price: $72.00 You Save: $ 18.00 (20%) Prices subject to change
Summary: Content:

93.		Anatomy of a Trend by Henrik Vejlgaard Manufacturer: McGraw-Hill	List Price: $21.95 Our Price: $9.95 You Save: $ 12.00 (55%) Prices subject to change
Summary: Interesting Read Content: I had to get this book for school, and I found it very enlightening and readable. Very good information that makes sense. This really helps understanding trends and how they are created. It gives great examples to help explain the point. ... → Click here to read more reviews.

94.		Connections: An Introduction to the Economics of Networks by Sanjeev Goyal Manufacturer: Princeton University Press	List Price: $60.00 Our Price: $37.71 You Save: $ 22.29 (37%) Prices subject to change
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95.		The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference by Claes Fornell Manufacturer: Palgrave Macmillan	List Price: $16.95 Our Price: $10.27 You Save: $ 6.68 (39%) Prices subject to change
Summary: The Centerpiece of a growing body of evidence proving that it is possible to Content: This book, and Claes Fornell's work, in general, is the Centerpiece of a growing body of evidence proving that it is possible to beat the market with customer satisfaction, in Chris Hart's words. Other work on the same topic includes First Manhattan Consulting ... → Click here to read more reviews.

96.		The Attention Economy : Understanding the New Currency of Business by Thomas H. Davenport Manufacturer: Harvard Business School Press	List Price: $29.95 Our Price: $0.92 You Save: $ 29.03 (97%) Prices subject to change
Summary: Attention, Get Mine Content: The Attention Economy: Understanding the New Currency of Business by Davenport & Beck. So goes the phrase, "Starved for Attention". This book gives helpful insight to finding and gathering the Attention of others. It is not a 'cure all', but ... → Click here to read more reviews.

97.		The Marketplace of Revolution: How Consumer Politics Shaped American Independence by T. H. Breen Manufacturer: Oxford University Press, USA	List Price: $28.56 Our Price: $39.99 You Save: $ (%) Prices subject to change
Summary: A Great Look at the Social/Economic life of Colonial America Content: This book is an excellent look at the social and economic life of Colonial America and how each of these factors played into the Revloutionary War. Some of the most facinating aspects of this book are his discussions of the use of danty European goods, such ... → Click here to read more reviews.

98.		The Baby Business: How Money, Science, and Politics Drive the Commerce of Conception by Debora L. Spar Manufacturer: Harvard Business School Press	List Price: $26.95 Our Price: $1.82 You Save: $ 25.13 (93%) Prices subject to change
Summary: Fabulously Informative and Unemotional Content: I love this book for what it is. Some other reviers commented on the Stoic nature of the work. They are accurate about that. However, that is why I like it. The book isn't meant to say what's right or wrong or make judgements. The author does raise some ... → Click here to read more reviews.

99.		The Complexity Crisis: Why to many products, markets, and customers are crippling your company--and what to do about it by John L Mariotti Manufacturer: Adams Media	List Price: $19.95 Our Price: $9.86 You Save: $ 10.09 (51%) Prices subject to change
Summary: Useful guidance on keeping complexity in check Content: John L. Mariotti, a senior business executive turned consultant, speaks from experience about the causes, costs and cure for complexity. He argues that companies complicate their businesses in the effort to grow when markets are stagnant. They multiply products, ... → Click here to read more reviews.

100.		Winning the Toughest Customer: The Essential Guide to Selling to Women by Delia Passi Manufacturer: Kaplan Business	List Price: $19.95 Our Price: $9.99 You Save: $ 9.96 (50%) Prices subject to change
Summary: The book is very good but... Content: The book is very good. Its actually great if your job is selling mostly to women. But the book in its introduction got me very exited by identifying women as the Toughest customers out there and once you have the skill of wining them you can win any one else. ... → Click here to read more reviews.

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