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| 55. |
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Zag: The Number One Strategy of High-Performance Brands
by Marty Neumeier
Manufacturer: Peachpit Press |
List Price: $24.95
Our Price: $5.00
You Save: $ 19.95 (80%)
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Summary: great high level branding introduction
Content: This book provides a great introduction to branding concepts and strategies. It includes very succinct, actionable points to evaluate your current position in the market or shape a new brand from the ground up.
It is a self-described quick ... → Click here to read more reviews. | |
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| 56. |
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Positioning: The Battle for Your Mind, 20th Anniversary Edition
by Al Ries
Manufacturer: McGraw-Hill |
List Price: $24.95
Our Price: $14.38
You Save: $ 10.57 (42%)
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Summary: Whether you're expereienced in marketing or not, if you haven't read this book then you're a step behind
Content: This book was given to me by my dad, the king of business books and the fastest, most prolific reader I know. This guy blows through almost 1,000 pages a month on top of all the magazines, newspapers, and online sources he devours. Though our reading tastes ... → Click here to read more reviews. | |
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| 58. |
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Diffusion of Innovations, 5th Edition
by Everett M. Rogers
Manufacturer: Free Press |
List Price: $35.00
Our Price: $24.00
You Save: $ 11.00 (31%)
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Summary: Wide implementations
Content: This book has wide immplimentations and its content can be used in several fields. I used this book to help write my thesis (btw I'm an Agricultural Economics student). The examples used in this study range from agriculture to medical and everywhere in between. ... → Click here to read more reviews. | |
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| 60. |
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Salesforce.com For Dummies
by Thomas Wong
Manufacturer: For Dummies |
List Price: $24.99
Our Price: $5.99
You Save: $ 19.00 (76%)
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Summary: It's Like Having a Tiny Consultant in Your Hand
Content: I'm relatively new to Salesforce.com and I've found this book to be a huge help. At my organization, we did not hire any consultants to assist us in customizing Salesforce.com for our needs. This book has been by my side as a handy resource to the questions ... → Click here to read more reviews. | |
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