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1. Principles of Microeconomics: Study Guide, Third Edition Principles of Microeconomics: Study Guide, Third Edition
by Gregory Mankiw
Manufacturer: Holt Rinehart & Winston
List Price: $29.95
Our Price: $8.00
You Save: $ 21.95 (73%)
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Summary: Awesome Study Guide
Content: I found this book to be the best study guide I have ever used. If you need the textbook for a class you should purchase this study guide. It includes short 1-2 page chapter summaries of every chapter which really help cut down the study time. It also includes ...
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2. L.L. Bean: The Making of an American Icon L.L. Bean: The Making of an American Icon
by Leon Gorman
Manufacturer: Harvard Business School Press
List Price: $26.95
Our Price: $1.99
You Save: $ 24.96 (93%)
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Summary: Self serving, but interesting
Content: Pretty much along the lines of Sam Walton's bio... contains some interesting bits of history, but for the most part it's a "sell job" on what a great company L.L. Bean founded. The only real significant information gleaned from the book was about Bean's "unconditional" ...
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3. Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs
by Joseph Sugarman
Manufacturer: Delstar Pub
List Price: $39.95
Our Price: $39.95
You Save: $ (%)
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Summary: Adweek Copywriting Handbook is the updated version of Advertising Secrets Book
Content: I ordered Advertising Secrets from our state library system because it is out of print and I didn't want to spend the high prices from the resellers. When I received it, I realized it is an exact copy of The Adweek Copywriting Handbook by Joseph Sugarman ...
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4. Million Dollar Mailings Million Dollar Mailings
by Dension Hatch
Manufacturer: Bonus Books
List Price: $89.00
Our Price: $46.71
You Save: $ 42.29 (48%)
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Summary: A great resource for advertising professionals but definitely not for beginners
Content: If you're looking for a step by step how to guide on how you can create Million Dollar Mailings on a shoestring budget, then skip this book.

On the other hand, if you're an advertising professional charged with the task of effectively spending ...
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5. Creating a Profitable Catalog: Everything You Need to Know to Create a Catalog That Sells Creating a Profitable Catalog: Everything You Need to Know to Create a Catalog That Sells
by Jack Schmid
Manufacturer: McGraw-Hill
List Price: $55.00
Our Price: $29.65
You Save: $ 25.35 (46%)
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Summary: Good direct marketing reference
Content: This is a great book for understanding all aspects of creating a Direct Marketing company or a direct marketing program within your company. The basics and then some are in this book. Well written in that it kept my attention from new ideas and way it was ...
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6. Montgomery Ward & Co. Catalogue and Buyers' Guide 1895 Montgomery Ward & Co. Catalogue and Buyers' Guide 1895
by Montgomery Ward
Manufacturer: Skyhorse Publishing
List Price: $17.95
Our Price: $9.00
You Save: $ 8.95 (50%)
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Summary: Back In The Old Days
Content: The Montgomery Ward catalog is just what I needed. I'm writing a historical romance set in the 1890s and the catalog has been so helpful as a visual aid with the clothing, furniture, and even kitchen utensils available to people at that time. ...
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7. The Mom's Guide to Earning and Saving Thousands on the Internet (Mom's Guide to Earning & Saving Thousands on the Internet) The Mom's Guide to Earning and Saving Thousands on the Internet (Mom's Guide to Earning & Saving Thousands on the Internet)
by Barb Webb
Manufacturer: McGraw-Hill
List Price: $14.95
Our Price: $4.74
You Save: $ 10.21 (68%)
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Summary:
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8. How to Get Rich in Mail Order How to Get Rich in Mail Order
by Melvin Powers
Manufacturer: Wilshire Book Company
List Price: $20.00
Our Price: $15.98
You Save: $ 4.02 (20%)
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Summary: If you are selling information, this is a great manual !
Content: If you are selling information by direct mail - manuals, brochures, designs, books - this is MUST HAVE BOOK! Most of the examples are from Author's own experience, but this should be considered a strong point of the book, not a weakness - providing the author ...
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9. Direct Mail Copy That Sells Direct Mail Copy That Sells
by Herschell Gordon Lewis
Manufacturer: Prentice Hall Press
List Price: $14.95
Our Price: $15.98
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Summary: For the Writer who Wants Precision...and Results
Content: I've bought and read close to 50 books about direct response writing. Many of the books are vomituously self-promotional. Some are very cheerleader-ish, which is fine. But this one is for the serious writer who wants and needs close, very close, attention ...
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10. The Fruits of Inclusion: A Smart Business Guide to Creating a Sustainable Diversity and Inclusion Program The Fruits of Inclusion: A Smart Business Guide to Creating a Sustainable Diversity and Inclusion Program
by Linda Jackson, Dr. Burrs
Manufacturer: Dr. Linda Burr
List Price: $14.95
Our Price: $5.25
You Save: $ 9.70 (65%)
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